Lebara Money
Send money home in an easy way
Lebara Money is a service targeted on expats which helps them easily send money home across the globe, supporting more than 30 countries.
Problem
Create easy to use service for money transfer.
Increase trust so users would be assured about the safety of their money
Promote the main USP: lock the rate today and send money later
We decided to keep transfer money journey as simple as possible, keeping it at three steps:
- Choose amount to transfer
- Choose
recipient - Pay and complete transfer
Complete Send Money user journey
Transfer Widget
Money transfer widget with a clear indication about current rate, amount sends and recipient receives. Currency codes and flags gives an option to choose receivers currency and country.
Landing page designed to explain main features, as well as promote trust and easiness of use
Rate Alerts - secondary flow, designed for customer retention
Results
~2k user base in 4 months and ~10k transfers in 4 months
